In a strategic move that’s set to reshape the landscape of the automotive aftermarket industry, Kevin Kelly has been appointed as the vice-president of the Independent Automotive Aftermarket Federation (IAAF). Currently holding the position of Sales Director UK & Ireland, Mobility Aftermarket at Robert Bosch Ltd, Kelly is no stranger to the sector, boasting an impressive tenure exceeding three decades.

His extensive journey through both the original equipment (OE) segment and the aftermarket sphere, particularly in roles with tier-one suppliers, has equipped him with a profound understanding of the industry’s nuances. Kelly is slated to ascend to the presidency in 2025, succeeding Craig McCracken, who currently presides over the federation with a keen focus on broadening its horizons and impact.

McCracken has voiced his enthusiasm for Kelly’s upcoming tenure, emphasizing the federation’s progressive trajectory and its widening scope. Under Kelly’s vice-presidency, the IAAF is expected to harness his vast experience, especially in pivotal areas such as skills training and recruitment. These domains are crucial for the aftermarket sector, aligning seamlessly with the IAAF’s mission to bolster the entire supply chain.

The automotive aftermarket is at a crossroads, faced with rapid technological shifts, evolving consumer expectations, and the critical necessity for a skilled workforce. Kelly’s strategic foresight and comprehensive industry insight are anticipated to drive significant advancements within the IAAF and the wider automotive aftermarket community.

His commitment to fostering innovation, growth, and excellence is set to catalyze the federation’s endeavors, ensuring that it remains at the forefront of addressing the sector’s dynamic challenges and seizing its future opportunities. As the industry continues to evolve, Kelly’s leadership is expected to be instrumental in steering the IAAF and its members towards a prosperous and transformative future.